Helping Customers Put Their Best Face Forward With Social AR

Overview

American skincare giant Kiehl's wanted to educate everyday consumers and influencers about the revolutionary benefits of their new Micro-dose Retinol Serum. Skincare enthusiasts praise the benefits of retinol, but it can be harsh on skin. Kiehl's needed an easy way to explain the benefits of micro-dose retinol vs. traditional full strength serums. ROSE partnered with Kiehl's and Harper + Scott to create an augmented reality Instagram filter that broke down consumers' concerns through a quiz, ultimately revealing why the new Micro-dose Retinol Serum was right for them.