We know you must have some questions.
Here are some answers.
How did ROSE get started?
A little over seven years ago, ROSE was founded in a Harlem living room out of a love for the ways that creative technology can bring wonder into daily life. It started small. $50 WordPress project on Craigslist small. Our founder, Evan, didn’t know then that this dream — building digital products — would turn into his life’s work. Seven years later, ROSE has worked with some of the most recognizable companies on the planet and helped smaller companies get a jump on their competition. Our work has been used by millions of users in 100+ countries and has been shared in publications like Vogue, Harper’s Bazaar, the New York Times, and Wired. We’ve been named by INC Magazine and the Financial Times as one of the fastest-growing private companies in the US and the fastest-growing black-owned IT Services firm.
How do you differ from other digital agencies?
Psst… the secret is we’re not really a digital agency. We start with the intended business outcomes and use our various innovation tools (web, mobile, AR, voice, AI) to craft products that help achieve those outcomes. We aim to be your secret weapon to help you use technological innovation to delight your customers and widen the gap between you and your competitors.
Why is AR so important to you?
Every couple of decades, technological innovations come along that change the way the world works. The internet, laptops, and mobile devices are all examples. We believe that there is a perfect storm brewing. Augmented reality, paired with the bandwidth/latency of 5G and the power of AI will combine to change the way that human beings consume information. The ubiquity of smartphones changed all of our lives but because of the form factor, we are separated physically even while we are united digitally. By overlaying information on reality, we remove the glass barrier between all of us, elevating technology in a way that will help us to reconnect in new ways.
Your team has experience that is all over the place. Is that a part of your hiring strategy?
We value creativity, diversity, and lifetime learning. Our team composition reflects these values. Our job at ROSE is to merge creativity and technology to build experiences that users can’t stop talking about. To do that we need varied perspectives, skills, experiences, and backgrounds. Thankfully, we have that in spades.
What stack do you use?